Omid Farhang '99

Omid Farhang, ’99, has been named the new chief creative officer at Momentum Worldwide, regarded as one of the top brand experience companies in the world. Omid says his days at The Gregory School set him up for success.“Attending The Gregory School was a turning point in my life,” says Omid, who lives in New York City. “It’s one of the rare institutions that teach you not just how to think, but how to commit fully.”In his new role, Omid will chair Momentum’s global creative council and oversee the agency’s North American creative duties on accounts including American Express, Porsche, Bentley, Mondelez International, Coca-Cola and Anheuser-Busch InBev, for which Momentum is producing work for Budweiser and its ‘Drink Responsibly’ campaign.Omid previously served as chief creative officer of Narrative, Russell Simmons’ entertainment marketing and technology company. He began his career at Crispin Porter & Bogusky, and later became a creative executive at Creative Artists Agency. He attended the University of Arizona and Miami Ad School.He is thankful for the start provided to him by The Gregory School.“As a student, it’s impossible to fully appreciate the impact of TGS’ teachers and coaches on your life. It’s not until you grow up and get out into the world a bit that you realize just how exceptionally talented they are as educators and mentors.”

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